Digital Transformation - 2020
Managing data, Technology, People & Relations

STARTS ON: Sunday, June 28th, 2020

DURATION: 6 weeks, entirely online (including orientation)
4 – 6 hours per week

COURSE FEES: 4,900 SR

Today's competitive and complex business environment and ecosystem require businesses and managers at all levels to understand, use, and utilize Information Technologies and Systems. IT and IS help managers make better-informed decisions related to all aspects of the business such as managing people and processes or establishing strong relationships with customers and suppliers.

Utilizing IT and IS more requires Digital Transformation which is a socio-technical issue involving technology processes and humans. This program will discuss the strategic importance of IT and IS for businesses and managers and expand on your understanding of key technologies and relevant platforms that can be utilized. Also, we will broaden your understanding of utilizing social media, cloud computing, strategy for business analytics, industry 4.0, Digital Transformation of services and businesses, and decision-making with IT and IS.

Online Program

Classes Start Soon & Space is Limited

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Register Your Interest &
Download Our Course Brochure

YOUR LEARNING JOURNEY

Reserve Your Seat

Topics Covered:

  • Understanding the True Meaning of Digital Transformation
  • Decision Making Essentials and Information Systems in Organizations
  • Migration from Second Platform to Third Platform Technologies
  • Making Data-Driven Decisions: Analytics
  • Analytics Simulation: Data-driven Decision Making at Blue
  • Machine Learning Essentials and Application Areas
  • Creating a Digital Transformation Strategy
  • Security and Cybersecurity Issues in Digital Transformation
  • Disruptive Technologies and Future Directions in Digital Transformation

 

 

Program sessions include a variety of teaching instruments, such as:

 

Video Lectures & live
interactive sessions

Peers learning
discussions

Reading materials:
case studies, articles

Quizzes, simulation,
interactive games

Surveys

Assignment &
homework

IMPACT & KEY BENEFITS

Our focus is the same as you: Your growth and an immediate and long-lasting return on investment.
At MBSC’s Digital Transformation you can expect the following:

 


Earn a Digital Certification

Receive a Digital Certificate in Business Specialty in Digital Transformation Program from Prince Mohammad bin Salman College of Business and Entrepreneurship

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Note: After successful completion of the online program. Your verified digital certificate will be emailed to you in the name you used when registering for the program.

All certificate images are for illustrative purposes only and may be subject to change at the discretion of MBSC Executive Education.


Learn from World-class Faculty Members

Learn from accomplished Professors who are a cut above the rest in their field, are based in Saudi Arabia and come from diverse international backgrounds


Be a Member of MBSC Executive Education Network*

Enjoy the immense learning and networking benefits by becoming a part of the MBSC’s network of professionals

SPECIFIC OBJECTIVES

Participants Will:
  1. Understand the business value of Digital Transformation
  2. Understand why Digital Transformation is a must for any business
  3. Learn about the phases of Digital Transformation
  4. Understand the challenges of organizational transformation and learn how to manage them through the power of analytics
  5. Learn about creating a road map for Digital Transformation

KEY TAKEAWAYS

 
  • Performing an assessment of the current state of digitalization in your organization
  • Creating a Digital Transformation plan and road map
  • Familiarize with current technologies especially the third platform
  • Experiencing the power of analytics through simulations
  • Learning through real-life cases
  • Recognizing the need for Digital Transformation
  • Understanding the business value of Digital Transformation
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WHO SHOULD ATTEND?

Participant profile

Leaders and/or executives seeking the full perspective needed to lead in a digital world.

Examples of related positions:
IT, Digital Transformation, Business Development, CRM, and data analysis

Industry Examples


Publishing

Retail

Energy

Banking & Financial Services

Education

IT Services

Industrial Goods

Healthcare

Telecommunications

Meet the Faculty

Erman Coskun, Ph.D.

Program Director, Professor of Information Technology

Dr. Erman Coşkun is a full professor of Management Information Systems and Operations Research. He has an academic career of over 17 years, having held positions in the United States, Turkey, and Cyprus. He has taught courses focusing on Management Information Systems, Digital Transformation, Supply Chain and Logistics Management and Quantitative Methods and Management Science in both the United States and Turkey.

He has won multiple teaching and career awards including LeMoyne College and Sakarya University Faculty Member of the Year, Best MBA faculty member, the best Ph.D. advisor, The Most Productive Faculty Award.

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HEAR FROM THE PROGRAM DIRECTOR