Digital Transformation - 2021
Managing data, Technology, People & Relations

STARTS ON: Tuesday, January 26th, 2021

DURATION: 6 weeks, entirely online (including orientation)
4 – 6 hours per week

Tax Not Included

Today's competitive and complex business environment and ecosystem require businesses and managers at all levels to understand, use, and utilize Information Technologies and Systems. IT and IS help managers make better-informed decisions related to all aspects of the business, such as managing people and processes or establishing strong relationships with customers and suppliers.

Utilizing IT and IS more requires Digital Transformation, a socio-technical issue involving technology processes and humans. This program will discuss IT and IS's strategic importance for businesses and managers and expand on your understanding of key technologies and relevant platforms that can be utilized.

We will also broaden your understanding of utilizing social media, cloud computing, strategy for business analytics, industry 4.0, Digital Transformation of services and businesses, and decision-making with IT and IS. 

Classes Start Soon & Space is Limited

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Register Your Interest &
Download Our Course Brochure


Reserve Your Seat

Topics Covered:

  • Understanding the True Meaning of Digital Transformation
  • Decision Making Essentials and Information Systems in Organizations
  • Migration from Second Platform to Third Platform Technologies
  • Making Data-Driven Decisions: Analytics
  • Analytics Simulation: Data-driven Decision Making at Blue
  • Machine Learning Essentials and Application Areas
  • Creating a Digital Transformation Strategy
  • Security and Cybersecurity Issues in Digital Transformation
  • Disruptive Technologies and Future Directions in Digital Transformation



Program sessions include a variety of teaching instruments, such as:


Video Lectures & live
interactive sessions

Peers learning

Reading materials:
case studies, articles

Quizzes, simulation,
interactive games


Assignment &


Our focus is the same as you: Your growth and an immediate and long-lasting return on investment.
At MBSC’s Digital Transformation Program you can expect the following:


Complete the Program In 6-weeks

Complete an intensive, practical, interactive program based on participant-centered pedagogy in 6 weeks online

Earn a Digital Certification

Receive a Digital Certificate in Business Specialty in Digital Transformation Program from Prince Mohammad bin Salman College of Business and Entrepreneurship


Note: After successful completion of the online program. Your verified digital certificate will be emailed to you in the name you used when registering for the program.

All certificate images are for illustrative purposes only and may be subject to change at the discretion of MBSC Executive Education.

Learn From Renowned Faculty Members

Learn from accomplished Professors who are a cut above the rest in their field, are based in Saudi Arabia and come from diverse international backgrounds

Be a Member of MBSC Executive Education Network

Enjoy the immense learning and networking benefits by becoming a part of the MBSC’s network of professionals


Participants Will:
  1. Understand the business value of Digital Transformation
  2. Understand why Digital Transformation is a must for any business
  3. Learn about the phases of Digital Transformation
  4. Understand the challenges of organizational transformation and learn how to manage them through the power of analytics
  5. Learn about creating a road map for Digital Transformation


  • Performing an assessment of the current state of digitalization in your organization
  • Creating a Digital Transformation plan and road map
  • Familiarize with current technologies especially the third platform
  • Experiencing the power of analytics through simulations
  • Learning through real-life cases
  • Recognizing the need for Digital Transformation
  • Understanding the business value of Digital Transformation
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Participant profile

Leaders and/or executives seeking the full perspective needed to lead in a digital world.

Examples of related positions:
IT, Digital Transformation, Business Development, CRM, and data analysis

Industry Examples




Banking & Financial Services


IT Services

Industrial Goods



Meet the Faculty

Erman Coskun, Ph.D.

Program Director, Professor of Information Technology

Dr. Erman Coşkun is a full professor of Management Information Systems and Operations Research. He has an academic career of over 17 years, having held positions in the United States, Turkey, and Cyprus. He has taught courses focusing on Management Information Systems, Digital Transformation, Supply Chain and Logistics Management and Quantitative Methods and Management Science in both the United States and Turkey.

He has won multiple teaching and career awards including LeMoyne College and Sakarya University Faculty Member of the Year, Best MBA faculty member, the best Ph.D. advisor, The Most Productive Faculty Award.

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