Ata'a is a Virtual Social Entrepreneurship

What is Ata'a?

Ata'a is a Social Entrepreneurship incubator program held in collaboration with King Khalid Foundation. It aims to attract entrepreneurs with ideas for social enterprises and to turn those ideas into viable social business ready to enter the market within the 6-month incubation period.

What is a social enterprise?

Social enterprises (SEs) leverage commercial methods to address social needs in innovative and financially sustainable ways.

Why join the program?


The virtual incubation program will begin with an intensive 8 week bootcamp delivering high quality training and mentorship to social entrepreneurs.

Once the bootcamp is completed, entrepreneurs will have an opportunity to pitch in front of a panel of judges for a chance to move to the second part of the incubation program and receive funding.

6 month duration

39 hours of training & workshops

66 Mentoring hours

75 hours of legal consultation

Seed funding up to 25,000 SAR per team

Access to a network of entrepreneurs, successful business leaders, world-class faculty members, mentors and investors

Guest speakers

Pitching competition

Goal of the Program

To increase the number of social enterprises in Saudi Arabia by:

Incubating social enterprises that are in the ideation phase and to prepare them to enter the market as registered enterprises before completing the program.

Incubating traditional and non-profit organizations within their first year of operation and assisting them to switch their business model into a social enterprise model.

What type of Social Enterprises are we looking for?

We are looking for social enterprises that focus on sustainable development in the following areas:

Environmental Issues and Solutions

Poverty Alleviation and Wealth Creation

Improving the Quality of Life

Preserving and Promoting Saudi Heritage

Societal Development

Who is Eligible?

Individuals and teams of up to 3 people (preference given to teams)

Applicants must be at least 18 years of age

Individuals and team of up to 3 members who have a social enterprise idea that addresses one of the sustainable development priority areas outlined above

Individuals and teams of up to 3 members who want to transform their traditional or non-profit organization to a social enterprise while maintaining its focus on addressing a social need.

Individual applicants must be Saudi nationals, and within teams, at least one member must be a Saudi national

Applicants must be willing to register their social enterprise officially in Saudi Arabia before completing the incubation program

Application Steps & Deadline